Big ideas for big brands

Michael Ashton   is an award winning advertising creative   based in New York  . He is currently a Senior Creative Director at  Elephant.

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CREATIVE LEADER

Fresh thinking conceptual creative

Michael is a truly integrated creative who is always learning. He encourages the team to think big, even if it's an ad for small screens. When he's not making ads, he's experimenting with augmented reality, 3D graphics, and the metaverse.

10+

Years of Experience

3x

Markets: USA, UK, and Aus

TV

Created television campaigns that have run globally and in target markets such as the UK, USA, and Australia. Flipping the script by taking you backstage in McDonald’s kitchens, or showing a damsel saving a man in distress.

AR

Augmented reality that let you meet the Olympians and Paralympians of Team USA, or make posters come alive with VFX movie magic.

OOH

Out Of Home billboards and posters that grab your attention, get you to interact—like creating your own selfie moment with the iconic painting American Gothic.

WWW

Websites, mobile sites, micro-sites that bring people together for the better: like creating a social network based on wool fashion, or helping Greenpeace to successfully influence the Prime Minister to end whaling.

Viral

Making things that get shared. Like a Screaming Goat Piano that hit the front page of Reddit. Or selling a used Volkswagen for 10X it’s value and getting covered by primetime news.

Social

Always creating work that’s worth sharing. Like hype-building PlayStation sizzles, or a conversational interface that helped women find the courage to fight ageism.

C4D  Figma  Spark  AR  Photoshop 

C4D  Figma  Spark  AR  Photoshop 

C4D  Figma  Spark  AR  Photoshop 

Keynote  Slack  Google Slides  Face-to-face 

Keynote  Slack  Google Slides  Face-to-face 

Keynote  Slack  Google Slides  Face-to-face 

Elephant is hiring. Please reach out if you'd like to join the team.

Elephant is always looking for talented and nice folks to be part of the agency. Contact me for more information.

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