Farm
Heroes
The average gamer 
is the hero of this weird 
and wonderful international TV campaign.
Client
King
Agency
WCRS
Category
Television Commercial
Global Campaign
16 Markets
Directors
Traktor
Production
MPC
Final Cut
Damsel saves man in distress
The average mobile gamer is more likely to be a woman. In fact, women account for roughly 76% of mobile puzzle players. In these joyful supernatural commercials, we follow our protagonist as she saves the day in fun scenarios.